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However, even a good online business cannot sustain without user engagement & website traffic. Yes, you heard that right!
If you have a website, it’s important to increase website traffic. Website traffic helps to bring in your potential clients. It helps you to learn about your target base and give you all the right opportunities.
Website traffic helps to raise your brand awareness in the most amazing way. Traffic on the website helps you understand different elements of the website and its activities.
Web traffic rankings help you to know about marketing and audience insight. It helps to expand your SEO reach and overall search engine credibility. It also helps you to generate leads and increase your site’s conversion rates.
However, to achieve this, you need to drive traffic to your website through different means. There are many ways to increase website traffic through both – paid as well as free channels. For this article on how to increase traffic on websites, we’ll specifically look at how to get traffic to your website for free.
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How To Increase Website Traffic for Free?
If you have an online business, then trying out different ways to increase website traffic is a must. Apart from paid channels, there are quite a few effective ways to get traffic to your website for free. Thus, to increase website traffic faster, check out this how to increase traffic on website guide which comprises of 5 completely free & simple tactics that you can implement today to boosts your site’s traffic by three-fold.
#Different Sources To Increase Website Traffic
In your quest to learn how to increase website traffic, you need to, first, know what the different sources of traffic are. So, here it goes;
- Organic search results and Search engine optimization plays a major role in increasing your website traffic fast.
- Referral content marketing and promotion of the website is another source to increase website traffic.
- The social media reach is high so you can expect a lot of traffic by promoting your website through social media platforms.
- If you talk about paid traffic on websites, then Facebook re-marketing and Google Adwords play an important role in driving traffic to your site.
You don’t need to be a pro to drive traffic to your website. Just know about right implementation techniques and that will do the trick. You can choose simple ways to increase website traffic for free.
Traffic can also be increased by paid mediums, but you have to shell out money for the same. Higher rank is equal to higher traffic. Higher traffic is equal to good income and success. So, if you are wondering how to get traffic on your website for free? Read on.
How to Increase Website Traffic for FREE – 5 Easy ways
1. Use Social Media
With the availability of ample social media networking sites and apps, Social Media is not restricted to connections anymore; it is all about marketing today. Share your content in the right way and you’ll get a good amount of web traffic, as the right social media reach can attract many users.
Here are a few things you can do to increase traffic on blog/website;
- Set up social media profiles for your business on different and relevant social media platforms.
- Your posts should be attractive and engaging at the same time. If you are posting something on Facebook to increase website traffic, then you need to post high-quality and optimized images. Check out this guide to know how to optimize images for social sharing.
The description of the post and related tags should be on point. This will get you higher shares and user engagement.
- Set or schedule your posting time on social sites. Over-posting can be a turn-off. Schedule your social posts in such a way that readers can see it and share it. Don’t go overboard with messages and comments to increase website traffic.
You can post on Facebook during peak hours, Twitter in the noontime and on Pinterest and Instagram in the evening.
- Don’t repost the same stuff again, this can be spammy. Share your posts and videos but in an organized way. You can always share your new posts with tags if you post something on your website.
- Social sharing buttons are a must for your website/blog to increase website traffic. Sharing buttons help the users to directly share content on different social platforms. This can get traffic to your website for free. Even blog like WordPress has simple social sharing buttons.
- You can also promote your post on different social platforms like LinkedIn and Reddit to increase traffic to the website.
2. Optimize You Site’s Content
You can use Google Analytics traffic tool to know about your site’s blog/pages web traffic rankings. Some important considerations are page views, bounce rate, unique visitors, and average time on site, traffic sources and exit pages. It is important to check traffic on the website regularly.
Here are a few ways to optimize your site’s content;
- Optimize your content with a proper marketing strategy. Documented content strategy will help to increase your website traffic rankings as compared to verbal strategy.
You must include blogs, videos, eBooks, infographs and podcasts on your website. Your content should be aimed at defined users and reach should be good.
- Keep your blog/website interesting. For search engine rankings, you must optimize your headlines too. Also, the use of right keywords not only makes your content great but also engaging.
You can find the right keywords through Google Keyword Planner or Adwords. Research for keywords to know about the reach. The right keywords used in your content can rank better on Google pages.
- The content should be catchy and precise. You must use short paragraphs if you are writing for a blog post. It’s important to hook your readers from the very beginning to increase website traffic. The content should be in the form of a story.
- The pictures and images that you use with content should be eye-catching. Your blog or website can look visually appealing to all the readers. Visually appealing content can contribute to 40 percent of more traffic to the website.
Internal linking is also an important part of content optimization. This also helps to increase blog traffic to your website. Just ensure you properly edit your content before you post it on your website or blog.
3. Focus on Recurring Website Traffic
Increasing traffic to your website should be a permanent thing and not temporary. The steady increase in website traffic results in good income. This process is recurring and continuous. To begin with;
- Start building an email list to get traffic to your website for free. Offer a sign-up incentive for joining your list of email. Use a good email format to attract new users. Use content upgrades because that can help to increase website traffic.
Use guest posts to get traffic by linking different websites. You can also run a giveaway content to increase your email list subscribers.
- You can also build a push notification list to keep a tab on daily updates. This helps you to know about the traffic and subscriber stats. You can create an account with push notification provider if you don’t want to do it yourself.
4. Package your Content and Website the right way
To increase website traffic you need to package your website and content the right way. Everything should be done in a systematic manner. Content planning and content creation should be apt.
Even the way you market your website or blog can help to drive traffic to your website. You can also re-purpose the content of your website. To re-purpose;
- You can turn your post into an infographic.
- Make use of free stock images sites to create images that can be shared on social platforms.
- Create slides of your content and share it on social sites. Create special posts only for Facebook, Twitter and Instagram.
- Take excerpts from your website and post it on Quora to reply for the query.
- You can also turn your posts to live video to increase website traffic. Posts in audio and podcasts format also get a good response.
- If you want to share your slides for traffic, you can consider Scribd and SlideShare.
- For podcasts and audio, you can choose Google Play music and SoundCloud.
- For images, you can choose Pinterest and Pixabay.
- For syndicated posts, you can choose LinkedIn Pulse and Medium. For social media marketing, Twitter and Facebook are still the best.
Distribution of content to other sources can also help to increase traffic on websites.
Improving your site’s page speed and load time is another way through which you can boost your site’s traffic. If your website speed is sluggish it will affect your traffic and conversion. The reasons for slow website speed are many, one of them being a low-quality web host. Thus, if this is the reason then switching to another hosting provider is a must.
To this end, here are a few HostGator Hosting coupons and HostGator domain coupons that’ll help you make a seamless switch from one-host-another at an affordable price tag.
5. Focus on Blogger Outreach to Increase Traffic
Blogger outreach or guest posting is the best way to increase your website traffic. Your content will not only get republished on large publications but you will also get a good reach.
Here;
The idea is to find large publications or websites that let you outreach content. You can choose guest posting or content page from such websites. Choose relevant topic before you publish it on these platforms.
There are many well-known sites like Huffington post and Lifehacker, which let you post content. You can get traffic to your website for free through this. In case of guest posts, ensure that you do appropriate guest post promotion once its publish to boost traffic and increase your audience reach.
Prepare and pitch your publication according to the website and target audience to get traffic to your website. When you republish your content, include backlinks to your website or blog.
Also, change the title of the content. Now, the website should also link back to the original article. If the link back is wrongly syndicated then it is of no use, since your aim is to increase the traffic base of your site.
#Conclusion
When planned strategically you can surely increase website traffic fast.
You can get your website listed on relevant sites to increase your ranking. This can help to increase traffic to your website. Also, post on social media pages with hashtags.
Use long-tail keywords and create related landing pages. Advertise your website or blog online to engage the readers. There are so many ways to get traffic to your website for free. If you plan and execute your marketing, you will get good results.
Website traffic is important to determine the success of a website. If the traffic is not good, you won’t generate any revenue from your site. Nowadays, people also use website traffic generator tools for increasing traffic to the website. If the lead is simple, you can know about the results.
Everything depends on the traffic of a website, from SEO to marketing. So, are you doing enough to get traffic to your website? If not, then follow the above ways to increase website traffic and make your website a success.
Your article very informative, and do good well.
Cheers!
Mayank Kumar