What is the first thing a customer would do to find you online? Search for your business with your domain name. That is why a website domain name plays a vital part in your business.
Picking the right domain name will define your website and your brand. It helps to communicate important information to search engines and visitors. It is the first impression of your website you make on your customers. It also increases user interest and drives more traffic to your website.
In short, a domain name is the main element that can make or break your site, so select it wisely.
Further reading: How Do I Choose Between a .Com, .Org, or .Net Domain Name.
How To Get Your Domain Name Right?
Choosing the right domain name for your website is the first step to online success. The right domain name will not only set you apart from your competitors, but can also help with branding and SEO. A domain name that is relevant to your products or services will further make it easier to improve your brand’s visibility online. There are a few factors that you need to consider when selecting a domain name. To know what these are, click here now!
What Makes a Good Domain Name?
Length is a significant factor, as less is more when choosing a good domain. Shorter names are not only easier to remember but also type. It ensures that users are more likely to find your business. If possible, keep it to max – 2 or 3 words. Keep your domain name simple if you want people to remember it.
Avoid using complicated names that are hard to remember and spell. Use relevant keywords in your domain name that matches the product or services you offer. You can keep your domain name similar to your brand name. Also, your domain name should reflect your branding. By including your brand name in the domain, you can increase brand awareness and traffic to your website.
Contents
- How To Get Your Domain Name Right?
- What Makes a Good Domain Name?
- Best Ways to Come Up With Website Name Ideas
- 1. Choose the Right Extension
- 2. Make sure it is easy to type
- 3. Choose a Brandable name over generic
- 4. Choose a Domain Name Generator
- 5. Avoid using hyphens and numbers in your domain name
- 6. Use a Thesaurus
- 7. Look at your Competitors for inspiration
- 8. Think long term over the short term
- 9. Check if it is not trademarked
- To Conclude,
Best Ways to Come Up With Website Name Ideas
1. Choose the Right Extension
Start by choosing a domain name extension. The most common ones are .com, .org or .net. However, .com still holds the value of being the most popular domain name extension. According to research, more than 43% of domains have a .com extension that means it becomes easier to find these domains.
But the .com extension is not available due to its popularity. If .com isn’t available, go with .org or .in. Brainstorm new ideas, but don’t fall for catchy domain extensions like – space or club, as that will affect your SEO.
Read: Com vs Net: Key Differences
2. Make sure it is easy to type
Slang words look good on social media websites, but for a domain, you will need to use catchy and formal words. Words with multiple spellings might confuse the user searching for your website. Most popular websites use easy words that are simple to remember and type.
For example, Facebook, Yahoo, Instagram, and Twitter – all these websites are easier to pronounce. Your visitors should be able to type your domain name without spelling errors, so the easier – the better as a simple typing mistake could send your visitors to a different website, and you don’t want that to happen, right?
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3. Choose a Brandable name over generic
There are many generic names available for domains but are these names salable; this is the question you need to ask yourself. The more creative you are with your domain name, the better it is for your website.
A brandable domain name is unique and stands out from your competitors. A generic domain, on the other hand, is mostly stuffed with keywords. People always pay attention to more creative names. So, you can use variations to make a difference and consider the trust factor.
4. Choose a Domain Name Generator
Thankfully, we live in a time when there are easy options available for everything. Once you have a few keywords in mind, you can brainstorm using the domain name generator tools. These tools can help you simplify your choices and save time.
Name generator websites offer many variations; some are free and some offer paid name suggestions. When you enter a keyword, you get many choices. And if you don’t like a particular name, try typing in different keywords.
Further reading: How To Buy Domain, Hosting and Install WordPress on HostGator
5. Avoid using hyphens and numbers in your domain name
Numbers and hyphens have their place in a secure password. But it has no relevance in a domain name. Most of the time, a number gets misunderstood in a domain. When people hear your website name, they are not sure you are using numerals. They can confuse them with some IP address numbers.
If you need numbers in your domain address, you will need to use different variations to make them look a part of your website name. Also, at times, the visitors can misplace or even forget the hyphen (-). So, it is best to avoid them.
6. Use a Thesaurus
There are so many words in the English language; you can choose the ones that are relevant to your business. Use a thesaurus to find similar meanings, which you can use for creating an interesting domain name.
See if you find any similar ones that reflect your brand. You can be more creative if you have an ‘Ad Firm’ and use words accordingly. Look into other language options. Website translator makes it easy to use the words according to your business product.
7. Look at your Competitors for inspiration
When you look at your competitor’s websites, it gives you a clue about the names and helps your creative juices flow. Research on websites that offer similar products and services, and make a list of domain names.
But, it is important to be different. You don’t want to choose similar names as your competitors and fall into the plagiarism trap.
You can take inspiration in the way they have used words or names. For example, the Flickr website is a combination of two names. You can even consider relevant adjectives to add to your domain name.
8. Think long term over the short term
Your domain name is a part of your business objective, and you will need to think of it as a long-term plan. It is one of the biggest factors that will define your brand for years. If you decide to change your domain name in the future, it will cost you money and affect your branding.
It can also affect the SEO ranking of the website. Always keep a long-term vision in mind while choosing a domain name. Few years down the timeline, when you consider re-branding your product, remember that changing the domain and website name will affect your business, so choose the name astutely.
Once you select the name, you can use HostGator promo codes for a discount on the domain purchase.
9. Check if it is not trademarked
Before you register the name, you need to check if the domain name is already trademarked. Stay away from these names to avoid any legal hassles. You can choose other options from your list for a domain. You can also consider tweaking the name if the domain name is unavailable with the hosting company.
To Conclude,
Come up with interesting name options when choosing a perfect domain name. Avoid numbers and dashes as are they are hard to remember. Avoid misspellings or spelling errors as they can have a negative impact.
Also, don’t use brand names or trademark domain names used by other companies. Brainstorm, research, and see what names are available. Be imaginative in the process, as it will help build credibility.
Once you select a domain, you can also purchase web hosting using these HostGator hosting coupons.
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